Translating knowledge into action requires that education scholars step beyond their traditional role as researchers and engage the public more deliberately. At the same time, their impartiality must be rigorously maintained. One solution is to focus their engagement on educating, discussing, and sharing—rather than persuading or advocating. Communication studies suggests that framing research in ways that resonate with people’s core values may help the public see complex issues more constructively. It may even stimulate political will. In this paper, I explore four ways to frame education issues, based on widely held American values like achievement, progress, and pragmatism. I also pose several questions for education scholars to consider when organizing their communication.
Eng, Norman, "Knowledge to Action: A Communication and Framing Issue" (2017). CUNY Academic Works.