Graduation Date

Fall 12-13-2020

Grading Professor

Carrie Brown

Subject Concentration

Social Journalism

Degree Name

Master of Arts (MA)


This project is the final product of my Social Journalism practicum at the Craig Newmark Graduate School of Journalism. For the program, I focused on Black and brown cannabis consumers, especially Black women. I particularly examined the weed industry as it pertains to diversity, inclusiveness, and social equity. I discuss how I researched, reported, created content, and cultivated community within cannabis using engagement journalism for this project. I also examined my goals to entertain, educate, engage people with cannabis stories and visuals, and change weed stigmas in Black communities. Then, I evaluated the project using both quantitative and qualitative metrics. Finally, I share my reflections on this project and include an appendix of work highlights from my time at the Newmark J-School.


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