Date of Degree


Document Type


Degree Name





Patricia T. Clough

Subject Categories

Feminist, Gender, and Sexuality Studies | Sociology | Women's Studies


Digital, Everyday life, Labor, Motherhood, Technology


Drawing from a thematic analysis of 47 North American mommy blogs over a 2-year period, I situate the genre in critical discussions of feminism, media, and labor, exploring both the technological and cultural shifts that turn mothers into cultural producers and that turn the experience of motherhood into a commodity. I situate the content of such blogs, or what gets said therein, within theories of media, gender, and labor. Examining the blogs within and against such academic discussions allows me to develop an intersectional analysis of feminism, media, and labor studies.


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