Archive of the Storify story previously found at https://storify.com/jillasella/open-access-outreach-chat. It documents a Twitter conversation between @jillasella and @OpenAccessHulk (and a few others) about challenges and best practices for librarians who advocate open access to scholarly literature. The conversation is quoted extensively in: Cirasella, Jill. “Open Access Outreach: SMASH vs. Suasion.” College & Research Libraries News 78.6 (2017): 323-326. That article is accessible at both https://crln.acrl.org/index.php/crlnews/article/view/16681/18149 and https://academicworks.cuny.edu/gc_pubs/396/.