Business & Economics
Master of Arts (MA)
You might have heard that brick and mortar stores are closing by the thousands but I bet you didn't hear that brick and mortar stores are using artificial intelligence and customer data to help them counter closures and stay relevant in the transitioning retail industry.
Nayak, Vrushank, "In the Midst of the Apocalypse, Artificial Intelligence can Save Brick and Mortar Retailers" (2019). CUNY Academic Works.
Advertising and Promotion Management Commons, Business Analytics Commons, Business Intelligence Commons, E-Commerce Commons, Fashion Business Commons