Engaging your target audience requires intelligently communicating your institution's brand and strategic advantages via a distributed network including email, websites, portals, social media and mobile devices. The web landscape is vast and decentralized, and aggregating content sources via a unified and cohesive strategy poses significant challenges. This presentation demonstrates how to design a flexible website architecture facilitating the publishing, sharing and syndicating of content across an organization's distributed web eco-system
Havelka, Stefanie; Stevens, David; and Havelka, Stefanie, "Designing & Developing an Agile Web Eco-system" (2013). CUNY Academic Works.