As librarians at an art and design library that is also part of a larger institution, we find it necessary to continually come up with new and innovative ways to make our library a welcoming, appealing, interesting and relevant place. Of particular popularity are the buttons we make using images from resources available at the library. For outreach, we give them away at every opportunity, including orientations (while wearing the “librarian” t-shirts we made) and faculty meetings. We also use them as teaching tools, and as incentive for participation in library instruction sessions. Our student workers and staff members have a range of talents and interests that can be maximized to promote the library as well. We encourage librarians in other settings to expand on our ideas and use the resources at hand for creative library promotion and marketing projects.
Luedke, J. E., & Laleman Ward, S. K. (2008). It All Started With a Button…. Urban Library Journal, 15 (1). Retrieved from http://academicworks.cuny.edu/ulj/vol15/iss1/7