Points of Reference: Humanities Content for Media Studies

Author

Carolyn A. McDonough, The Graduate Center, City University of New YorkFollow

Date of Degree

6-2021

Document Type

Capstone Project

Degree Name

M.A.

Program

Digital Humanities

Advisor

Stephen Brier

Keywords

digital humanities, media studies, humanities, critical theory, Frankfurt School, advertising

Abstract

Points of Reference: Humanities Content for Media Studies is a proposed research method designed for students to help them analyze humanities content encountered in undergraduate media studies courses, specifically within commercial advertising. The project is informed by Critical Theory developed by The Frankfurt School as well as by contemporary digital humanities scholars. Points of Reference theorizes a digital pedagogical training tool as a browsing gallery that helps student separate humanities references embedded into media, and to contravene the dominance of Google Search.

Comments

Online component: https://pointsofreference.commons.gc.cuny.edu (login required)

Recommended Citation

McDonough, Carolyn A., "Points of Reference: Humanities Content for Media Studies" (2021). CUNY Academic Works.
https://academicworks.cuny.edu/gc_etds/4407