Open Educational Resources
Document Type
Textbook
Publication Date
2025
Abstract
This work has been created with the intention of being used as a practical guide for the budding entrepreneur. The concepts are presented to optimize creative thinking and find a path to a fully realized business. From idea through funding, the company life cycle. This work is meant to provide the reader with all the materials that will be needed to make a real-world decision. Effort has been made to combine academic and practical data to offer a straightforward guide to finding, funding, and realizing your dream.
Creative Commons License
This work is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 4.0 License.
CUNY OER Funding
CUNY OER Initiative
Included in
Advertising and Promotion Management Commons, Business and Corporate Communications Commons, Entrepreneurial and Small Business Operations Commons, Marketing Commons
